Velocity Femme

Velocity Femme is hosted by women in motorsports marketing strategist Rachel Thornhill. Every week she shares stories of women in motorsports and motorsports marketing strategies to help them take center stage and secure their sponsorship bag!

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Episodes

24 hours ago

In this solo episode, I discuss self-care practices during Mental Health Awareness Month. I cover five practices: prioritizing rest and recovery, incorporating mindfulness techniques, staying connected with a support system, maintaining a healthy work-life balance, and investing in self-care activities.
I emphasize the importance of listening to your body, setting boundaries, and finding activities that bring joy and nurture the mind, body, and spirit.
There is also an announcement about the upcoming launch of Velocity Femme's scholarship fund for women grassroots racers in Louisiana and Mississippi and the journals that will be created 10% of each purchase will go to this fund.
💎 Resources
Circadian rhythm disruption and mental health: https://www.nature.com/articles/s41398-020-0694-0
Journaling for Mental Health: A Therapist’s Guide: https://www.talkspace.com/blog/journaling-for-mental-health/
Left Brain vs. Right Brain: What does this mean for me?: https://www.healthline.com/health/left-brain-vs-right-brain
Velocity Femme VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

3 days ago

In this episode of Velocity Femme, we interview Cassidy Hinds, a full-time Dietitian college student and race car driver. The conversation revolves around the physical fitness and endurance of race car drivers, as well as the challenges and limitations of racing at different tracks. I discuss my observations of race car drivers on the grassroots level who are not physically fit and question how they can perform well in races. We also discuss the challenges of marketing and securing sponsorships in grassroots motorsports. We highlight the need for racers to be their own personal brand and handle their own PR and marketing and the lack of recognition and opportunities for grassroots racers due to the focus on larger organizations with more media coverage. I emphasize the importance of media training and access to resources for grassroots racers to improve their chances of securing sponsorships.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
📱 Connect with Cassidy: Website: https://cassidyhindsracing.com/ Instagram: https://www.instagram.com/cassidyhindsracing/ Facebook: https://www.facebook.com/cassidyhindsracing/ X/Twitter: https://twitter.com/CHindsRacing
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

Monday May 06, 2024

In this episode of Velocity Femme, I interview Claire Johnson, also known as the Naked Warrior, a motorsport fitness and nutrition expert, female empowerment coach, and author. Claire shares her journey into karting and transitioning from being a racer to working with race teams and individual drivers. We also discuss the importance of fitness and nutrition in motorsports and the physical and mental demands of being a race car driver. Claire introduces her fitness app, RaceFit, specifically designed for motorsport athletes and offers tailored workout programs and meal plans.
💎 Resources
RaceFit app: https://racefitapp.com/
VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
📱 Connect with Claire: Website: https://thenakedwarrior.co.uk/ Instagram: https://www.instagram.com/_thenakedwarrior Facebook: https://www.facebook.com/thenakedwarrior Linkedin: https://www.linkedin.com/in/thenakedwarrior Youtube: http://www.youtube.com/@_thenakedwarrior
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

Wednesday May 01, 2024

In this solo episode, I talk about my reasons behind how the motorsports community has changed my life over the 19 years I have been a part of it. I also go into why even though I am no longer a race wife I still want to be a part of the solution to helping women in motorsports take center stage and secure funding for full-time racing careers.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

Monday Apr 29, 2024

In this episode of Velocity Femme, I interview Aurora Bellard, a producer for NASCAR. We discuss her role behind the scenes of this historical racing organization. We talk about the challenges and rewards of her job, the importance of creativity in her work, and the need for work-life balance. Overall we highlight the passion and dedication it takes to be a part of the motorsports industry no matter what path you choose.
💎 Resources
NASCAR Diversity Internship: https://careers.nascar.com/nascar-diversity-internship/  NASCAR Drive for Diversity Program: https://www.nascar.com/diversity/
Velocity Femme VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
📱 Connect with Aurora:
Linkedin: https://www.linkedin.com/in/aurora-b-86829a63/
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

Wednesday Apr 24, 2024

In this episode, I reflect on the podcast's journey from Race Wife Unfiltered to Velocity Femme. I discuss the reasons behind the name change and the evolution of the podcast's focus on women in motorsports. I also share my plans for the future, including launching a sports marketing agency emphasizing supporting women in smaller racing organizations and grassroots racers. I emphasize the need for more representation and resources for women in motorsports.
 
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
Setting realistic goals and focusing on conversion episode: https://open.spotify.com/episode/2c3YKcJEeL6xtIUtbq6ruu?si=69918500acb44ce5
 
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
 
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/
 

Monday Apr 22, 2024

Marie-Soleil Labelle, a Canadian race car driver, shares her journey in the racing world and her passion for commemorating Gilles Villeneuve. She discusses her start in karting and her transition to the Nissan Sentra Cup series. She also talks about her plans to race in the US and her excitement for trying dirt racing for the first time. We also talk about the importance of networking in the motorsports industry. We emphasize the need for confidence and overcoming shyness to connect with potential sponsors and also highlight the role of social media in promoting oneself as a race car driver and attracting sponsors. The conversation concludes with discussing the significance of long-term sponsorships and the value of building strong relationships with sponsors.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
Fenge: Use code RACHEL10 for 10% off your order on all of their ergonomic furniture!
📱 Connect with Marie:
Facebook: https://www.facebook.com/AmbassadriceFREMAW/ Instagram: https://www.instagram.com/mariesoleillabelle/ Linkedin: https://www.linkedin.com/in/marie-soleil-labelle-051a85197/ Website: https://mariesoleillabelle.com/en/ Website en Français: https://mariesoleillabelle.com/
 
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/
 

Wednesday Apr 17, 2024

In this solo episode, Rachel Thornhill discusses the importance of not being afraid to sell yourself when building a personal brand. She emphasizes the need for confidence and realistic goals to achieve success. Rachel also talks about the role of analytics and insights in understanding audience engagement and conversion. She encourages women in motorsports to be authentic and share their personal stories, as it helps build connections with their audience. Rachel announces her plans to expand her media company to support all women in sports to help be part of the solution of closing the gender pay gap.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
 
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
 
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/
 
 

Monday Apr 15, 2024

In this episode, I interviewed Kylie Glick, a 13-year-old junior late model racer from Northern California. Kylie comes from a racing family and is the first female in her family to race. She shares her early racing experiences, including starting with go-karts and transitioning to quarter midgets. Kylie talks about her recent transition to late models and the differences between dirt and asphalt racing. She also discusses her long-term goals of racing in the NASCAR Cup Series and the importance of physical fitness in racing. The conversation covers various topics related to exercise, physical fitness, and nutrition in the context of race car driving. It highlights the importance of staying physically fit and maintaining a healthy lifestyle for race car drivers. The discussion also touches on the challenges of racing in extreme weather conditions, such as heat and humidity. Additionally, the conversation explores the community aspect of motorsports and the strong bonds formed within the racing community.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
Kylie’s Merch: https://shop.kylieglick.com/ - use promo code racewife
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
Fenge: Use code RACHEL10 for 10% off your order on all of their ergonomic furniture!
📱 Connect with Kylie:
Facebook: https://www.facebook.com/KylieGlickRacing/ Instagram: https://www.instagram.com/kylieglickracing/ Linkedin: https://www.linkedin.com/company/kylieglick/ Youtube: https://www.youtube.com/channel/UCLDsFncPESwNzJ0PEZwCX3Q Website: https://www.kylieglick.com Shop: https://shop.kylieglick.com/ Tiktok: https://www.tiktok.com/@kylieglickracing
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

Wednesday Apr 10, 2024

On this episode of Velocity Femme, I replay one of the past episodes about women in motorsports needing more sponsorships, brand deals, and funding period! I break down some of the women in NASCAR and how they struggle with funding even at the top level so we can only imagine how it is in smaller racing organizations and the grassroots level.
💎 Resources
VIP Section Newsletter: https://velocityfemme.ck.page/vip
 
💖 Brands We Love:
Racingjunk.com: Official classifieds of Velocity Femme
 
📱 Connect with Rachel: Instagram: https://www.instagram.com/velocityfemme
Facebook: https://www.facebook.com/velocityfemme
Linkedin: https://www.linkedin.com/in/rachel-thornhill/

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